America’s Oldest Furrier
Est. 1889
Est. 1889
Enjoying Your Fur Coat: A Lifestyle Choice, Not a Museum Piece You are, for the purposes of this chapter (and on behalf of every reader with an interest in buying the right luxury good), a valued customer—you are a member of the Mano Swartz family. As this video explains, and as the clips on our […]
What You Need to Know Before You Buy a Luxury Good Now that we know what a luxury retailer owes you, we must understand how that same retailer should treat you. All of that—the promotional grandeur, the light shows, the magic, and the feats of derring-do announced by an impresario of charm and theatricality—is revealed […]
The Secret: Inside the World of Luxury Goods When you enter a realm of pure imagination, it must be real…and extraordinary. It must be as whimsical and authentic as the dreams of a luxury brand’s namesake or protector. It must be, for each first-time visitor, breathtaking in such a way that its realness—from the scents […]
The Legend: One Man’s Epic Pursuit of Excellence I am the great-grandson of Mano Swartz, founder of Mano Swartz Furs (established in 1889), America’s oldest furrier. The story of this company begins with a transatlantic voyage, a two-week tutorial in American history narrated by an old Union soldier speaking to a young boy from Mitteleuropa. […]
Why will fluffy fur coats will become the rage in the next 5 years? The ebb and flow of fur fashion is not based on the lunar gravitational pull. Fur fashion and what type of fur coats are popular has to do with a much more to do with people than planets, moons and science. […]
A fur coat for that came a long time before “there is an App for that”. The relationship between man and fur has been well documented. Many books and movies based on 19th century exploration highlight the warmth of a fur coat as a means of survival. Other stories reveal the relationship between the people […]
How to sell fur coats Sell Fur Coats: We hear from people all over the US that want to sell their fur coat. Cases vary from inherited a fur from a grandma to no longer wanting it because the style has become dated. No matter what the reason its takes time and effort to get […]
In Northern Greece just south of Albania sits a small town dedicated to the fur trade to making a mink coat. So strange for a remote town to be the hub of European fur making. You would think of Paris or London as a place to make a mink coat. So I had to […]
This blog is from my recent book, “To Fur,With Love” Anyone who is going to buy a fur coat should read this. As this video explains, and as the clips on our official site demonstrate, there are seven factors that should influence your purchase of a fur coat: color, style, lifestyle, length, quality, fit, and […]